"A new study shows that the shape of one's beer glass affects how fast people gulp down the beverage... On average, it took people drinking beer out of a straight glass 11 minutes to finish 12 oz. Those drinking out of the curved glass only took seven minutes. There was no difference in time for people consuming soft-drinks out of either glass."
"Researchers believe that people had a hard time judging and pacing
themselves with the curvy glass because of the shape... Attwood told the BBC
that the lack of difference among the soda drinkers was probably
because they weren't as concerned about how fast they drank the soft
You can read more at CBS News HERE.