Legendary motorcycle daredevil Evel Knievel died on this date back in 2007. You can read an excellent obituary published at the time in The Economist HERE.
Given his reputation for debauched and rude behavior, on hindsight it's perhaps most surprising how financially important the line of Evel Knievel toys was to him (and to the Ideal toy company) in the 1970s, and how central they remain to his legacy today.
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